Generate realistic backgrounds with AI

Traditional product photography is costly and time-consuming. Create high-quality product images instantly with AI — no studio, lighting, or editing skills required. Start free, integrate via API as you scale, or move to Enterprise for high-volume production.

Generate backgrounds

One engine, every scale

From a single scene to your whole product line

For sellers

Describe the scene you want — a marble countertop, a sunlit beach — and Photoroom's AI generates a matching background in seconds, with lighting and shadows already in place.

For API users

Describe the scene you want in your API call, and rule out anything you don't, to generate on-brand backgrounds automatically — then apply the same look across every SKU in your catalog.

For enterprise catalogs

Lock in a consistent look across your whole catalog with reusable prompts and fixed styles, backed by dedicated account support and volume pricing as production scales.

Trusted by leading brands worldwide

Better workflow

Achieve studio-quality photography results, faster and for less

Reduce costs with AI backgrounds

Whether you’re an independent seller or an established brand, you can cut production costs while maintaining professional quality with AI Backgrounds. Quickly generate polished product images, so your team can improve workflows, reduce spend, and launch products faster.

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Create on-brand product photography at scale

Manually designing backdrops for hundreds of product images takes hours: AI Backgrounds does it in seconds per image, at any catalog size. Pick a preset style or write your own prompt for consistent studio or lifestyle shots that match your brand, then apply the same look across your catalog with Batch or the API.

Try Photoroom to improve your visuals

Boost sales with AI backgrounds

Getting thousands of site visitors, but your bounce rates are high, and your conversions are low? With AI product photography, you can A/B test visuals across product pages, marketplace listings, and social media selling to identify what converts best.

Try Photoroom to improve your visuals

Generate backgrounds for any product category

Whether you manage clothing, furniture, beauty, or food delivery catalogs for your online store or marketplace listings, you need consistent, professional imagery across your entire product line. AI Backgrounds automatically adapt to your original image, matching the product type with contextual scenes while aligning angles, lighting, and shadows for a natural result.

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Try it yourself

How to generate photo backgrounds with AI

Take your product photos

No need for an expensive camera or photo studio, all you need is your phone to create stunning product photos in seconds with Photoroom’s AI photo editing tools.

Upload and edit your images

Watch the background instantly disappear, then browse professional background templates or write your own prompt with AI Backgrounds to generate a custom scene.

Download your photos

Export images to your device and upload them to your e‑commerce website, marketplace listings, Instagram feed, or any other sales channel or apply the same background across your whole catalog with Batch or the API.

Running this across a large catalog?

Enterprise teams get a dedicated integration specialist to set it up inside their existing workflow.

Contact sales

Built to grow with you

From your first sale to your whole catalog

Marketplace Sync

Publish on-brand to Shopify and any marketplace feeds.

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Image API

Automate image production at scale.

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Batch Edit

Run AI edits across thousands of images in one pass, via API or the web app. No queue infrastructure on your side.

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Enterprise

Custom models, dedicated capacity, custom endpoints, and SLA-backed uptime. SOC 2 Type 2.

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A complete solution

Every tool to make your products sell at first sight

From background removal to virtual models, every tool your catalog needs to convert, in one place.

Erase photo backgrounds

Instantly remove any background and replace it with a studio-quality backdrop that professionally showcases your products.

Generate AI backgrounds

Generate custom product photo backgrounds with AI or change background colors while maintaining visual brand identity.

Create lifestyle images

Help customers imagine your products in use by placing them in real-life scenes with Photoroom’s Product Staging AI tool

Enhance and resize images

Adjust brightness, resolution, remove unwanted objects, and resize your e‑commerce images for various sales channels.

Visualize products on AI models

Show customers how your products fit on diverse, AI-generated models with Photoroom’s Virtual Model tool.

Export and share

Export ready-to-use AI product photography for your website, marketplace listings, and other sales outlets.

Refine product shots with AI

Upload a product photo to automatically enhance lighting, details, and color in seconds with Photoroom’s Product Beautifier tool.

Adapt image orientation

Resize and expand product photo backgrounds from portrait to landscape and vice versa without losing image quality.

Automate workflows (API)

Save time and simplify visual asset editing and management by connecting Photoroom’s API directly with your website or marketplace.

Add text to a photo

Customize your images with text overlays. Choose from a variety of styles to create engaging messages.

Edit images in batches

Save time by batch editing hundreds of images. Apply the same backgrounds, effects, or resizing options in just a few clicks.

Collaborate with your team

Keep projects moving by sharing designs and feedback with your team in real-time.

Create a brand kit

Store your logos, fonts, and colors in one place to keep your branding consistent and unified with Brand kit.

Create logos with AI

Design a unique logo in seconds using Photoroom's AI logo maker.

Access anywhere

Edit and manage your brand’s visuals from any desktop or mobile device.

Testimonials

What our customers say

1.5% uplift in items listed after embedding AI photo editing in the seller flow

"We're proud to be the first fashion resale marketplace to partner with Photoroom, enabling sellers to quickly create high-quality product shots that help their listings stand out."

Sonia BiddleChief Product Officer, Depop

Read the story

Background Generator

Frequently asked questions

How does an AI background generator create realistic scenes for photos?

Photoroom’s AI Backgrounds use advanced object recognition and generative AI to analyze your image, detect the subject, and create realistic, on-brand scenes around it. This results in natural-looking compositions that make your product stand out without any manual editing.

Can I use AI to generate custom backgrounds for my product images?

With Photoroom, you can generate fully custom backgrounds using text prompts that describe your ideal scene, mood, or color palette. The AI automatically tailors the background to your product, helping you create unique, branded visuals in seconds.

What’s the best AI background generator for e‑commerce or product photos?

Photoroom is the leading AI background generator for e‑commerce. It’s trusted by marketplaces and brands worldwide to produce consistent, high-quality product images at scale, saving time, reducing costs, and boosting conversion rates.

How can I match AI-generated backgrounds to my brand’s style and colors?

With Photoroom, it’s easy to stay on brand. You can define color palettes, styles, or visual themes through custom prompts or use existing templates that align with your brand’s identity.

Is there a free AI background tool that works with product photos?

Photoroom offers a free version that lets you remove or generate AI backgrounds for product photos on the web or mobile app. You can upgrade anytime to access more AI product photography tools, batch editing, high-resolution exports, and more.

Can I generate consistent AI backgrounds across my whole catalog?

Yes, with Photoroom you can reuse the same style or prompt across every SKU with Batch mode or the API, so your catalog keeps one cohesive look instead of a different generated scene per image. Enterprise plans add volume pricing and dedicated support for production at that scale.